Lizette picked a winning design in their banner ad contest

For just $203 they received 41 designs from 11 designers.

Here’s a peek at the client’s brief

Contest title

Title

I need a FABULOUS 1 page Sales Flyer for a Vitamin D Supplement

Subtitle

More to follow for other supplements if the first is effective and boosts sales!

Background information

Overview

Our target audience is the natural health care consumer looking to improve their health and wellbeing through the use of nutritional supplementation. Specifically for this product, our audience is anyone looking to improve their body's own immunity and natural resistance to illness.

Brand Name

TheAnswerIsInnate.com

Brief Summary

We are a new web based company helping people to live better by aligning with nature to be happy, healthy and wealthy. Our supplement line will be sold online as well as in health care office and retail outlets around the country. The supplement line can be seen at http://www.theanswerisinnate.com/innate-shop The Innate Immunity D, the product for which we want the sales flyer, is not yet up on the site, but you can get the idea of the logo, the colors and fonts from the other supplements listed.

Content details

Requirements

We want a 1 page (8.5 x 11) flyer to promote our Innate Immunity D supplement. It should be bright and inviting and, obviously, motivate the reader to buy the supplement. It should not be cartoonish, but rather professional looking while still being an effective sales tool. The benefits of Vitamin D and the consequences of a Vitamin D deficiency should be noted on the flyer. The goal of listing the results of the deficiency is not to scare people, but rather to have them recognize themselves and their own need for supplementation. FMI about Vitamin D to help in understanding the need for this supplement, see the following links: http://www.1-vitamind.com/index.htm http://articles.mercola.com/sites/a…pdate.aspx The following MUST be on the flyer- "Innate Immunity D provides a clinically useful dose of vitamin D3, 5000 IU per veggie cap, and vitamin K in both K1 and the MK-7 form of K2, which is highly bioavailable. Both of these forms of Vitamin K are important to our health: Vitamin K1 (the naturally occurring form of vitamin K in vegetables) and Vitamin K2 as MK-7 has the special property of metabolizing slowly throughout the day. CAUTION: Vitamin K may adversely interact with anticoagulation drugs known as blood thinners. Patients taking these medications should be medically supervised while taking Innate Immunity D."

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