Help The Family Handyman with a new banner ad

The Family Handyman is the DIYers best friend, offering a variety of print and digital resources for do-it-yourself homeowners. Our forte is accurate and complete how-to instructions for improving homes, yards and vehicles. We publish The Family Handyman magazine, the oldest and largest publication for DIYers, and a variety of newsstand publications in addition to this web site. The Family Handyman is part of the Reader’s Digest Association family of brands, including Taste of Home, Allrecipes.com, Birds & Blooms, Everyday with Rachael Ray, and of course Reader’s Digest.

2 banner ads in 3 different sizes. Banner ad 1: Family Handyman Craftsman tool box giveaway • Banner ads or animated gif ads (under 40k) • Sizes: 728x90, 300x250, 160x600 • Inclusions: Copy, Craftsman toolbox image (see attached images "craftman promotion image 1,2,3,or 4.jpg"), company logo (see attached logo TFH-logo.ai) • Promotion: Craftman tool box giveaway • Aim: increase website traffic and encourage website registration • Look and Feel: Match website (http://www.familyhandyman.com), clean, organic, conservative, quickly grabs attention as a giveaway promotion, urgent call to action • Colors: Match website (http://www.familyhandyman.com) • Copy (designers variations on copy is okay): The Family Handyman Craftsman Tool box Giveaway (optional copy) Here’s your chance to win 2 Craftsman tool boxes worth over $400 Enter to Win > ______________ Banner ad 2: Top 10 DIY collection • Flash banner ad (under 40k) • Sizes: 728x90, 300x250, 160x600 • Inclusions: Copy, images (see attached "Top 10 Backyard Projects.eps", "Top 10 Home Organization Projects.eps", "Top 10 Ways To Save Money On Your House.eps" , company logo (see attached logo "TFH-logo.ai") • Aim: increase website traffic and brand recognition • Look and Feel: Match website (http://www.familyhandyman.com), clean, organic, conservative, establishes the brand as a valuable resource • Colors: Match website (http://www.familyhandyman.com) • Copy (designers variations on copy is okay): Start: Rotate picture and copy through below Top 10’s. Keep on page at all times “The Family Handyman DIY Top 10”: Top 10 Home Organization Projects (see attached image: Top 10 Home Organization Projects.eps) Top 10 Backyard Projects (see attached image: Top 10 Backyard Projects.eps) Top 10 Ways To Save Money On Your House (see attached image: Top 10 Ways To Save Money On Your House.eps) End: The DIYers best friend. (image(s) attached, choose one: top10_diyersbestfriend.jpg, top10_diyersbestfriend_2.jpg, top10_diyersbestfriend_3.jpg ) Get Top 10 tips >

• Demographics: 65% Men, Ave age is 46 yrs, living in US, 74% married, homeowners, DIYers / handymen, Ave HH income $79,600 Brand mission: The Family Handyman serves do-it-yourself homeowners with engaging, user-friendly and practical ways to improve and maintain their homes and yards. We stand for self-reliance. We stand for solutions that work, solutions that give confidence, control, value and satisfaction to hands-on homeowners. Brand persona: We’re visual; we use plain English; we prefer the practical to the “arm-chair”; we go for detail and we spurn theory--unless it’s got a point; we’re no-nonsense, but we don’t take ourselves too seriously; we shun personalities unless they are truly expert; we understand that everyone loves to save money, but other things matter more; we know that time is precious, and that people would rather have fun than do plumbing; we know that tools are cool, but skills are even cooler. We are casual, about everything except accuracy. We’re like your best friend who’s a carpenter or your brother who’s a builder.

Every design category has flexible pricing for all budgets. Banner ad starts at 329 kr..