The best labels have one thing in common: they make their products stand out on shelves, even when they’re standing among crowds of competitors. Think of how many times you’ve tried a new food or brought home a cool craft beer because it had an interesting label. That’s a talented designer’s work in action.

You want your product to get snatched off store shelves. We want it to, too. So we put together this list of the top freelance label designers to hire in 2021.

The 10 best freelance label designers for hire in 2021

  1. 1
    • Logo design
    • Product label
    • Illustration or graphics
    • Other packaging or label
    • Logo & brand identity pack
    • Product packaging
    • T-shirt
    • Character or mascot
    • Clothing or apparel
    • Other business or advertising
    • Other art or illustration
    • Logo & social media pack
    • Logo & hosted website
    • Sticker
    • Other design
    • Merchandise
    • Logo & business card
    • Logo & brand guide
  2. 2
    • Product label
    • Product packaging
    • Logo design
    • 3D
    • Illustration or graphics
    • Logo & social media pack
    • Logo & brand identity pack
    • Stationery
    • Postcard, flyer or print
    • Other packaging or label
    • Brochure
  3. 3
    • Logo design
    • T-shirt
    • Illustration or graphics
    • Product label
    • Logo & brand identity pack
    • Other art or illustration
    • Other design
    • Business card
    • Logo & business card
    • Clothing or apparel
    • Tattoo
    • Merchandise
    • Other clothing or merchandise
    • Icon or button
    • Logo & social media pack
    • Product packaging
    • Other packaging or label
    • Other book or magazine
    • Web page design
    • Stationery
    • Poster
    • Other web or app design
    • Other business or advertising
    • Logo & hosted website
    • Logo & brand guide
    • Infographic
    • Cup or mug
    • Character or mascot
    • Brand guide
  4. 4
    • Other design
    • Icon or button
    • Logo design
    • Brand guide
    • Product label
    • Product packaging
    • Social media page
    • Landing page design
    • Other packaging or label
    • Illustration or graphics
    • Other web or app design
    • Web page design
    • Postcard, flyer or print
    • Facebook cover
    • Logo & brand identity pack
    • Logo & business card
    • Stationery
    • Other art or illustration
    • Logo & brand guide
    • Button or icon
    • Brochure
    • Banner ad
    • Logo & social media pack
    • Signage
    • Other clothing or merchandise
    • Email
    • Clothing or apparel
    • Car, truck or van wrap
    • WordPress theme design
    • T-shirt
    • Sticker
    • PowerPoint template
    • Other business or advertising
    • Other book or magazine
    • App design
    • Merchandise
    • Logo & hosted website
    • Business card
  5. 5
    • Product label
    • Logo design
    • Product packaging
    • Other design
    • Logo & business card
    • Other packaging or label
    • Logo & brand identity pack
    • Other clothing or merchandise
    • Other book or magazine
    • Brochure
    • Postcard, flyer or print
    • Illustration or graphics
    • Signage
    • Poster
    • Clothing or apparel
  6. 6
    • Product packaging
    • Product label
    • Logo design
    • Other packaging or label
    • Illustration or graphics
    • Logo & brand identity pack
    • Other design
    • Logo & business card
    • Logo & social media pack
    • Character or mascot
    • Web page design
    • Icon or button
    • T-shirt
    • Sticker
    • Social media page
    • Poster
    • Other web or app design
    • Other art or illustration
    • App design
    • Brochure
    • Brand guide
    • 3D
  7. 7
    • Product packaging
    • Product label
    • Illustration or graphics
    • Postcard, flyer or print
    • Other packaging or label
    • Brochure
    • Poster
    • Signage
    • Other web or app design
    • Other design
    • Logo design
    • Other art or illustration
    • App design
    • Landing page design
    • Infographic
    • Book cover
    • Web page design
    • Sticker
    • Stationery
    • Other business or advertising
    • Other book or magazine
    • Logo & business card
    • Business card
    • Logo & brand identity pack
    • Banner ad
    • 3D
  8. 8
    • Logo design
    • Product label
    • Product packaging
    • Logo & brand identity pack
    • Logo & business card
    • Postcard, flyer or print
    • Logo & social media pack
    • Other packaging or label
    • Business card
    • Sticker
    • T-shirt
    • Brand guide
    • Menu
    • Brochure
    • Web page design
    • Illustration or graphics
    • Other clothing or merchandise
    • Banner ad
    • Stationery
    • Other design
    • Other business or advertising
    • Social media page
    • WordPress theme design
    • Other book or magazine
    • Other art or illustration
    • Logo & hosted website
    • Infographic
    • Icon or button
    • Clothing or apparel
    • Car, truck or van wrap
  9. 9
    • Logo design
    • Logo & brand identity pack
    • Product label
    • Product packaging
    • Other design
    • Logo & social media pack
    • Other web or app design
    • Logo & business card
    • Illustration or graphics
    • Logo & brand guide
    • Icon or button
    • Character or mascot
    • Other packaging or label
    • T-shirt
    • Brochure
    • Banner ad
    • Stationery
    • Poster
    • Postcard, flyer or print
    • Other book or magazine
    • Cup or mug
    • Social media page
    • Signage
    • Other clothing or merchandise
    • Other art or illustration
    • Infographic
    • Card or invitation
    • Car, truck or van wrap
    • Business card
    • Brand guide
  10. 10
    • Product packaging
    • Product label
    • Other design
    • Other packaging or label
    • Stationery
    • Logo design
    • Banner ad
    • 3D
    • Other business or advertising
    • Card or invitation
    • Landing page design
    • Business card
    • Brand guide

How did we choose these as the top label designers?

We know label design is important because it builds brand loyalty for life. Here’s what we looked for when we chose our top 10 label designers:

1. Design quality

gin bottle label
label design by Wooden Horse

When a designer joins 99designs, an expert from our team evaluates their portfolio and considers the conceptual thought, technical execution and knowledge of design principles present in their work. They then assign the designer one of three levels:

  • Top Level
  • Mid Level
  • Entry Level

A designer’s level is displayed on their portfolio, so you can easily see if you’re working with someone with lots of experience and design chops or someone up-and-coming.

2. Label design experience

Somebody could be a great illustrator, but not necessarily a top notch label designer. A label’s gotta catch eyes’ attention and lead them to pick up the item bearing it. In addition to looking at overall quality, we specifically vetted each designer on this list to make sure they had experience with and specialized in label design.

3. Professionalism

There’s more to being a top quality freelance designer than having a strong portfolio. A top level label designer communicates with the client throughout the design process, delivers on time and is generally good to work with. So we took past customer experiences into account to make sure all of our recommended label designers are professionals in service as well as design.

Are you ready to hire a fantastic label designer?

If you’ve got a product, it needs a label that’ll stand out on shelves. Don’t let your work disappear behind a boring label. If you don’t think any of our picks can do your product justice, search 99designs for one who can.

Want more label designer choices?
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