Pet Pantry is an online pet food and accessories retailer. We are a fast-growing young and energetic start-up company based in Melbourne (Australia). We sell PREMIUM pet food for all animals - dogs, cats, birds, etc. We would suggest avoiding using animal cartoons in your designs. Our logo will be used on our website and for marketing purposes - therefore, our main target audience are our customers.
Our motto: Only the best for your best friend.
We are looking for designs with and without our slogan
5 Design ideas:
1. We like the blue / orange / white colour combination (see pawnation logo) - feel free to try and experiment with different shades of orange and blue (light/dark)
2. We are looking for playful designs with serious intent. Meaning, designs must be welcoming and joyful but at the same time give our customers confidence in our business and our ability to service all their pet needs.
3. How to make a playful design: the bottom end of the letter Y in the word pantry could be used to represent a wagging dog tail (see wag.com logo)
4. Font: we have a preference for bold and heavy fond as opposed to curvy light letters.
5. Simplicity - because we will use our logo in many ways simplicity is very important (both economically and aesthetically) it MUST be easily recognisable and memorable and communicate what we do at the same time