kenyua got their new logo & brand identity pack by running a design contest:
Farmer Ken needs a beautiful, brave, balanced and approachable brand identity
Check out kenyua's Logo & brand identity pack contest…
My Farm Your Table
Farmer Ken is about rewriting the way we produce, brand and sell the experience of organic farming in Kenya. Farmer Ken is a second generation steward of the 40 year old family farm. My role us to cultivate the ground for the next generation to learn, harvest and develop better ways of thinking and producing. I produce and curate a wide range of vegetables, livestock and camping experiences on our mixed-use, family owned farm (Lusoi Farm). My purpose is to make farming and fresh organic food accessible to CHILDREN AND THEIR FAMILIES and to cultivate spaces in which we can learn to make better decisions about our health and the ways we can continually recreate our communities. Our customers are the COOKS or CHEFS in residential, recreational and commercial kitchens. Our value proposition to them is the promise of fresh, organic ingredients harvested from our farms and delivered the same day to their kitchens as well as being available from our (rural and urban) farm shops. We are based in Kenya and would like to grow over the next 10 years into a company that can competitively export our produce across the world. Farmer Ken loves children, dogs, fresh air, football (soccer), family, friends, farming and he believes that good food is love.
1. I would like the logo to be or to represent my signature on the promise of harvesting and delivering produce fresh from the farm. It needs to be a signature yet easy to read be recognised by a child on a moving object/vehicle. 2. The logo needs to cultivate a sense of heritage and fun as Farmer Ken is second generation steward of the 40 year old Family farm ("Lusoi Farm") now sowing the seeds for the next generation to harvest and learn. 3. All together there should be a sense of beauty, bravery, boldness and balance. Along with the colour palette, the image/logo needs to position and project Farmer Ken with the values of warmth, health, approachability and energy. Most farmers in Kenya are over 50/60 years old and Farmer Ken is on a mission is to open the field of farming to a younger generation and make it something they can connect with and want to do. He needs to be approachable to the younger generation while being confident in himself as a person managing the change from those who came before him to those who will invent the future after him.
750 US$ Custom package
Every design category has flexible pricing for all budgets. Logo & brand identity pack starts at 4.099 kr..
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo & brand identity pack.
Designers across the globe delivered design magic.
kenyua collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
The difficulty with this design was to express what "emperor of China" stands for - a luxurious asian buffet lunch and dinner. All packed in a modern designed logo, which is recognizable as a restaurant and can be understood at the first look. Kristanna was on the right path from the first time on, but always kept being creative and openminded for ideas and critics. Her fast respondance and working on many different versions on her own helped a lot in developing the logo-design - from the first contact to the last it was a professional work. Thanks for everything.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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