Excellent work! This is the second time I reached out the designer for work.
- Raiton ⚡
Great designer, excellent communication. Highly recommended!
How mdiker started their logo & business card journey
Who are you known as?
"Next Light" or some variation => NEXT_Light or nextLIGHT or Next=>Light
What’s your company slogan?
"Investing in the Future of Innovation" -- tag line, vs than incorporate into logo. want logo to strong and stand on its own, perhaps on back of business card add the tagline.
Tell us a bit about who you are and the people you reach
we are an investment management firm, and this logo is for a technology focused investment fund. "Next" is implying we identify future trends in technology in the economy, and "Light" is a proxy for technology. Our investors are sophisticated institutions and individuals / family offices, 30 to 70 years olds, high educated, likely conservative, want logo to stand out, but also demonstrate trust and experience, with a technology element (light, beam, fiber optic), but not goofy are too playful.
What industry do you think your business is most related to?
Accounting & Financial
What colors do you want to see in your design?
Other color requirements
logo will go on letter head and statements, so should be able to float freely on a white page --
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
modern iconography that describes the product, a splash
iconography that describes the logo and the product
Want a logo that reads clearly and has some iconography that suggests "next" such as an arrow or + or some other clever reference, and light can be stylized. Perhaps extending a letter or two with the references. Something that is modern, easy to read and understand what the brand stands for -- some more mood words: investing, research driven, selective, concentrated, thoughtful, unique, forward thinking, experience, careful, trust, wisdom, technology, innovation