adformula got their new logo design by running a design contest:
Computer software product needs a new logo
Check out adformula's Logo design contest…
SpeedFixTool makes your computer run like new again. It's a Windows PC utility software which optimizes computer performance and makes it run faster. Target audience is mostly males, 55+ years old, $60K+ income level, browsing from home. Product users love to get a simple solution to their slow computer problems, however, they want a product that is sophisticated and is credible.
Logo types to explore
Logo must contain: icon + name. In some cases, icon will be used alone without a name, therefore, the icon must suggest what the software does even without seeing a name. It should communicate credibility and expertise. Important notes: - The icon will also be used as a Desktop Shortcut to launch the program - Logo will be used both on the website and the software GUI (please see GUI attached) - Logo will be used as transparent PNG - Its not necessary for the name to be Italic font. Please use our current logo for inspiration (attached). Basically I like our current logo but it has some shortages. Now logo icon looks too childish. It should be more mature. Also, I like that it is rounded shape. Also, I like the font colors on our logo. Please highlight the word "Fix" in the logo text. Logo will be used on the background that I have attached. Also, it will be used on the clean white background too. Therefore, please create 2 variations of the logo, one for blue background, other for white background.
Every design category has flexible pricing for all budgets. Logo design starts at 1.999 kr..
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
adformula collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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