Greg Pratt got their new logo design by running a design contest:
Home Loans & Finance Group
Check out Greg Pratt's Logo design contest…
Accounting & Financial
Design Brief for Home Loans and Finance Group LOGO : We are looking for a quality, trusting ‘boutique’ type feel. An image that portrays a high level of customer service and importance. We prefer blue (darker shades like 2757 but open to all suggestions) We would like to use the ‘&’ ampersand (in lieu of ‘and’) but are again open to suggestions. The feel is one of being trusted as well as being contemporary. Home Loans and Finance Group is a ‘classy’ type of company. Home Loans are very personal and we deal ‘person to person’. We want to attract the mid-high end market so don’t want to look ‘funky, trendy, lightweight’ but at the same time we want to look up to date with product offerings and tech. The target market is 30-50 year old. We don’t want ‘monopoly’ style house icons in the logo but are open to imagery/icons/symbols that reflects residential housing as that is where the majority of customers come from (Australian style housing) We are looking for a logo that is simple, strong and easily recognizable.
Logo types to explore
Every design category has flexible pricing for all budgets. Logo design starts at 1.999 kr..
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Greg Pratt collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Grant was extremely responsive. Even when I made a slight change for the dozenth time, then changed back, he was professional, courteous and did exactly what I asked.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
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2 days ago | 18 min read