He got a great sense of what we looked for. Once we selected him he was more than helpful in fine tuning the logo and was very patient. Thanks Mas!
How diegollona started their logo design journey
Who are you known as?
Yo Pago Bien (the words could be joint or separated)
Tell us a bit about who you are and the people you reach
We offer debt consolidation online for low income individuals in Peru, in other words we offer people to buy off their loans with other financial institutions at a much lower interest rate and hence a lower monthly payment if they are good payers. In that sense we are a microfinance fintech, a financial company leveraged by technological infrastructure. The product is being offered via a physical letter, phone calls and online ads. All the onboarding process is done online via a webpage. To get a sense of the segment our main competitors are: http://www.mibanco.com.pe, http://www.crediscotia.com.pe, http://www.efectiva.com.pe, acceso.com.pe, http://www.compartamos.com.pe. Our aim is to lower the industry's interest rate so as to increase financial access to an underserved population.
What industry do you think your business is most related to?
Accounting & Financial
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The country's language is Spanish and "Yo Pago Bien" literally means "I am a Good Payer". Its very important to get in the mind of our potential clients given the particular segment we are going. These are individuals who get short term loans from $ 300 to $10,000 for their micro/small businesses and pay interest rates ranging from 40% to 120% on an annual basis. We would like for people to feel recognized as good payers when they a get a loan with us, because their good credit performance gives them access to a much better option of meeting their financial needs.
Its important due to a brand registration requirement that the logo entail a symbol/emblem/figure as the name are common words in Spanish. We want to it to have one primary color and one secondary color.