Kate ODonnell got their new logo design by running a design contest:
New logo wanted for Accounting & Financial Women's Alliance
Check out Kate ODonnell's Logo design contest…
Connect. Advance. Lead
Accounting & Financial
This is a professional association that represents women in accounting and finance. The primary mission of the organization is to help the members advance their careers and the overall profession. Members join for opportunities for networking, leadership development and continuing professional education. Once they have attained their career goals, their membership participation evolves into a mentoring role, helping other women succeed as they have. This logo is part of a rebranding effort. Currently named the American Society of Women Accountants, the new name of “Accounting & Financial Women’s Alliance” better represents the breadth and depth of the members and has an aspirational connotation for prospective and new members wanting to join this esteemed group of female leaders in the accounting and finance industry. When you design this logo, keep in mind you are designing for accountant-type audience. They are fairly conservative in their design and literal in their appreciation for images. So think sophisticated, professional design that is still contemporary enough to appeal to women in their 20s and 30s. We do not want dollar-sign clip art – the look should be more inline with American Express or a reputable bank.
Logo types to explore
We would like “Accounting & Financial Women’s Alliance” to be dominant. The tagline “Connect. Advance. Lead” is secondary and can receive less emphasis. We are not committed to using the acronym in the design, but if you do, please use "AFWA" not "A&FWA". The design needs to be very horizontal, so that we can use the existing space along the top of the website and at the top of the page of newsletters. Ideally, the logo could be adapted or elements could be stacked for a vertical format that could be used for social media icons, signs and other uses.
299 US$ Bronze package
Every design category has flexible pricing for all budgets. Logo design starts at 1.999 kr..
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their logo design.
Designers across the globe delivered design magic.
Kate ODonnell collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Pratama was an absolute pleasure to work with. Out of all the designs we shortlisted, he had the most variations, and it was hard to choose from so many great designs!
Once he was chosen, he was most helpful in producing the final design that we wanted, quick to assist in all aspects.
I would highly recommend Pratama as a designer for anyone looking for top class graphic design work of any kind.
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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