Second time we are working together and the experience has been lovely as the first time! A real pleasure to work with!
Milica continues to bring us amazing work.
How brittaniz started their logo design journey
Who are you known as?
Tell us a bit about who you are and the people you reach
Roux Carré is a food hall/incubator for local chefs in New Orleans. We take emerging chefs, give them business training and a pod to operate out of at a discounted rental rate until they are ready to open their own restaurant. We also have a stage where we have live music and art shows, fashion shows, etc. We have been playing around the slogan of "Street Eats & Boulevard Beats" (if you come up with a better one, please share it).
Roux Carre itself is very local, and very community focused, the construction company, architect, landscaping, etc. were all done by New Orleans-based companies. So it IS VERY IMPORTANT that the logo has that same LOCAL AND COMMUNITY focus and/or feel. We are targeting people ages 25-40, making $35,000+, they like art, music, local food, and unique stories and experiences.
What industry do you think your business is most related to?
What colors do you want to see in your design?
To give us an idea of the overall feeling of your brand, let us know which styles you lean towards
The current logo we have is boring and does not reflect what happens in the space. We are embracing the street food culture (meaning we are not a traditional restaurant with servers and waiters) and want the logo to reflect that. We want people to know this is a fun, relaxed place that's local and serves local elevated street food. We say elevated because we don't want the food or the vendors to be perceived as cheap because they are definitely not cheap.
Think of it this way Street food= fun, not perfect lines, not minimalist: Elevated= slightly modern, sophisticated, not cartoonish or childish
I have attached a few photos of the space as well as a pdf describing the Roux Carre. I hope this helps! Good Luck!