Values: Money, fair, friendly and fun, well-being, trustworthy, honest, security, inclusive, universal, fresh, forward-thinking, ambitious, intelligent, creative - ACTION (the campaign is about taking action on 'responsible money' issues).
CREATIVE, VIBRANT, ARTISTIC, MODERN.Examples we like: http://www.pinterest.com/pin/139541288429085266/
Vibrant colours please, see:
Just need an interesting combination of 2 or 3 colours.
Definite “Do Nots”
Please limit or omit green colours or themes. Too niche.
Do not using acronym as main feature.
Do NOT follow style of previous design / branding.