CoddledCanine got their new product packaging by running a design contest:
Eye-Catching Product Packaging needed for Doggy Diapers
Check out CoddledCanine's Product packaging contest…
Animal & Pet
StayDry Belly Band
Description of the product
StayDry Belly Bands are a high-end belly band for your male dog who marks his territory or has occasional accidents. Our premium belly bands not only absorb accidents and prevent leaking, but they help keep your dog's fur and belly dry. They are completely washable and reusable too!
Description of the product target audience
The target audience is generally women between the age of 30-50 in the US who have male dogs. They are middle to high income.
I would like a package designed for a single StayDry Belly Band that clearly shows what the product is used for. I would like it to highlight the fact that the belly bands are washable, reusable, eco-friendly. I would like our logo on the front. On the back I would like our website, the sizing instructions and size chart: "Extra Small 8-10 inch waist Small 10-12 inch waist Medium 12-14 inch waist Large 14-16 inch waist Extra Large 16-18 inch waist Using a soft measuring tape, wrap the tape around your dog's waist right in front of his hind legs. Pull it snug but not too tight to get the correct measurement. Then use the chart above to determine the size belly band your little man will need. If your dog is in between sizes, we recommend going with the larger size. " I am not sure how I will work out the sizes in the packaging. I may be able to have one package fits all sizes and then I will add a size sticker. So perhaps a place for a size sticker to go would be nice. I use Georgia font for my logo. The rest of the packaging doesn't need to be georgia, however, I would like everything to be easily read. Perhaps we could add that all of our products are handmade in the U.S.
What to avoid
I don't think I would like stock photos of dogs. I think it looks corny and generic sometimes.
The product width varies based off of size. They are either 4 inches wide, 5 inches wide, or 6 inches wide. They all are 1/2 inch tall. They can be folded or rolled if needed.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
CoddledCanine collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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