We have attached 4 *very rough sketch* wireframes - one for each of the pages but you can feel free to just start with the homepage for feedback from me before you do the other 3 pages.
**IMPORTANT: I am not tied to my wireframe. Perhaps try a homepage from the wireframe and a homepage of your design from scratch.
Our brand new logo is attached. Need to use it. Try to use its colors for contrast text, buttons, backgrounds, etc. See colors at
http://kuler.adobe.com/#themeID/1820310 and also
The menus ("find pet friendly lodging, etc.) at top will be css drop downs.
Light or dark website is okay.
Don't worry about mobile viewability at this point.
No site search at this point but save spot for it
Save 30 px at top for hellobar for email signups from hellobar.com
Quote from Marcy is testimonial. Placeholder for what will be a dynamic testimonial rotator.
Testimonial rotator and media logos need to be above 500 pixel fold on page 1.
"The latest news headlines..." will be feed box from feeds.informer.com
"The featured pet friendly property.." will be weekly blog entry from tumblr
Build for 1024 x 768 centered, fixed width layout 960 px wide.
Largest competitors are bringfido.com, dogfriendly.com, petswelcome.com, pettravelcenter.com and petvacationhomes.com
Target audience is 60% female, income over 50,000, with at least some college, and tends to be 35+ in age.