Background information
Organization name
Boards4ESG
Description of the organization and its target audience
Board4ESG is an online platform that focuses on continuing education in the area of ESG risk management, compliance and reporting for members of the board of trustees and Board members of Swiss pension funds and SMEs. The platform offers both face-to-face half-day seminars at various locations in Switzerland as well as online update courses for graduates of the seminars. A central component of the offering is the "Certified Sustainability Board" certificate, which participants can acquire after completing the seminar. Companies that earn this certificate will be listed with their company logo on the Boards4ESG website (Certified Board Directory) and can use the certificate for their own communication.
Industry
Education
Content details
Infographic type
- Online (Website, newsletter, email, etc.)
Story to tell in the infographic
See attached Briefing, Text and Logos - We would like to have a infographic designed that tells a coherent story and consists of our services (Seminar, eTraining, Certificate). Each of these elements should be able to stand on its own and be able to be used on an individual basis
Data to include in the infographic
See attached Briefing, Text and Logos
Elements to include in the infographic
See attached Briefing, Text and Logos - BRIEFING for Designers:
We would like to have a infographic designed that tells a coherent story and consists of four individual design elements. Each of these elements should be able to stand on its own and be able to be used on an individual basis in different formats - including, but not limited to advertising campaigns, flyers, and website design.– see attachments (Briefing, Text, Logos).
Each illustration represents an aspect of our offering at Boards4ESG - a platform specializing in continuing education in the field of ESG risk management, compliance, and reporting for board and supervisory board members of Swiss pension funds and SMEs. ESG stands for "Environmental, Social, and Governance". These topics are integral parts of our training programs and flow as important tools and orientation points into the topics of our seminars, although the focus of our seminars is on the specific needs of SMEs and pension funds. As long as it supports the creativity and coherence of the design, aspects of ESG can be subtly anchored in the visual representations.
In this context, we have an existing certificate logo (see attached certificate without slogan) that shows a silhouette of the Swiss mountains. We would appreciate if this motif could be taken up in your designs.
Element 1: Representation of our three main products: Seminar, e-Training, and Certification We would like a visual representation of our educational products as a coherent process. Please create an illustration that visually interprets these three products (especially visualization of the seminar and eTraining and label them with terms) and connects them together. Feel free to abstractly interpret and adjust the existing "certificate" logo. Please also integrate a "About us" button, which is prominently placed in the design. This button will later be interactively designed by our programmers.
Element 2: Introduction of the seminar products "Pension Fund" and "SME" Create an illustration that visually and textually presents the core themes of the two seminar products (labeling of the two seminars (Pension Fund, SME). The "Pension Fund" seminar covers the following five topics: Basics, Regulation, Asset Management, Risk Management, Reporting. The "SME" seminar includes the following six topics: Basics, Regulation, Risk & Compliance, Supply Chain & Reporting, SME Financing. Please ensure that the seminar topics are effectively integrated into the visual elements and add/visualize DOWNLOAD buttons for seminar product flyers. These buttons will later be interactively designed by our programmers. At the end of this section, buttons for "BOOK NOW" and "MORE DETAILS" should be inserted/visualized. Please also visually emphasize that the seminars are offered with renowned experts and partners.
Element 3: Introduction of the eTraining product We would like a visualization that shows that only graduates of our seminars have exclusive access to experts in the form of video modules (Members only). The elements "eLearning", "exclusive", "update", and "experts" should be integrated into the representation. Please add a visualization of a button at the end of this section: MORE INFO. This button will later be interactively designed by our programmers.
Element 4: Representation of the certification and its holders In this section, the certificate and its holders should be presented. In the first part, the current certificate with slogan should be used (no abstraction; see attached file with certificate with slogan). In the second part of this element, we would like an infographic that represents the holders of the certificates anonymously. A possible idea could be a photo wall with different versions of the certificate logo in different colors and backgrounds. This "photo wall" should symbolize the diversity and range of certificate holders (use certificate in different colours and backgrounds – see attached files) and focus on the community of certified companies.
In summary - Each element should be unique and recognizable, but also be able to work harmoniously with the other elements to tell a coherent story on the poster.
We look forward to your creative ideas and your interpretation of our story through your art. Thank you in advance for your effort and hard work.
References
Stock images
Client is not sure if they want stock images used in this contest.
Stock images are licensed photos and vector files. Please declare stock when you submit designs so that clients can pay for licenses.
Attachments
Other notes
For this project, We prefer a design style that incorporates elements of Hand Drawn and Illustrative styles, along with any similar approaches that blend hand-drawn aesthetics and detailed illustrations
Contest deliverables
1 x Digital design
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.