Background information
Name to incorporate in the logo
Spruce Hair salon
Slogan to incorporate in the logo
Description of the organization and its target audience
Female
$80,000-$100,00 income
Meet Shae she is a self employed mom of 2. She lives a pretty low key lifestyle and her kids are her everything. Her successful online business allow her and her husband own a small house in the country that has plenty of room for their organic garden. She loves to shop at the local farmers market and other small businesses. Most weekends are spent with her family at home or hanging out with friends. She is a creative and enjoys making things with her hands and always has some kind of project she is working on. She loves to take time for herself and enjoys her weekly yoga classes and monthly book club meetings with the girls. Date nights with her husband are also a priority and they love to have drinks a the local brewery and listen to a band. She loves to look good and cares about the products she puts on her body. Clean and organic are a must. She loves stylish but comfortable clothes and adores a good vintage find. She likes to wear her hair shoulder length and loves a low maintenance hair color that she can switch up seasonal if she wants. Her go to are blended highlights and shadow root look. Her salon time is sacred and she uses it as a time to refresh her mind, body, and soul, so she loves a place wear she can relax and feel taken care of. Space is important to her, so she takes time to make the spaces she occupies feel cozy, welcoming, and inspiring.
Industry
Cosmetics & Beauty
Contest deliverables
1 x Logo
Winner of this contest
1 x Brand guide
Final files
If you use fonts that require a license, confirm with the client they're ok with it. For licensing reasons, it is better to provide your client with information on how to acquire the font rather than providing the actual files.
Text in logos should be converted to outlines.